It is our great pleasure to introduce to SHOEphoria, two of the most influential members of the footwear design and innovation community, and the creators of Speedland!
Join us for a truly fascinating chat with these two industry icons, uncovering a few of the inside industry secrets, and culminating with the creation of something very special… Speedland!
Take a look at the Speedland story and that of the SL:PDX here.. it is a very interesting short video!
When Nike met Under Armour, it was love! Then the brand, Speedland, was born! Read our previous Speedland article NIKE & UNDER ARMOUR INDUSTRY VETERANS LAUNCH NEW BRAND SPEEDLAND, for all the introductory information about the legendary trail running shoe!
Dave Dombrow actually began his footwear journey with an internship at Simon Bartold’s old alma mater, Salomon. From there he went to Nike, eventually making his way via Puma to Under Armour.
There he was responsible for one of the most underrated and innovative footwear ranges of the past 10 years… Speedform, and specifically the Speedform Apollo.
Kevin Fallon meanwhile was on a very similar trajectory, working alongside Dave at Nike and Puma, and also ending up at Under Armour.
Kevin’s background is in mechanical engineering, but he caught the footwear bug and has never looked back. Kevin is renowned as an innovator with unique design flair.
Whilst working at UA in Portland, Oregon, the home of running footwear, Kevin and Dave had the ‘ol corridor conversation.. “hey.. what if…”
And from that conversation, the latest running shoe company was born, Speedland, currently specialising in trail running products with the unique SL:PDX.
Speedland launched the SL:PDX for pre-order June 15 and delivery Aug. 15, highlighting the equipment moniker because everything about the SL:PDX signifies high-end trail running, culminating with a $375 price point. But it was that “no compromise” approach that meant Speedland placed a focus on ultra-premium materials at every step, not worried about fitting into a mould.
Quite a lofty goal!
“We are not doing trail as a side business to the road or balancing metric,” he says. “This is our product. We believe this is a totally different level of equipment.”
Want to discuss partnerships, topics or anything in the sports medicine realm? Contact the Bartold Clinical team today at firstname.lastname@example.org.
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